Midwest deer hunting expos and turkey hunts, trade shows for outfitters, gear, products and services at Target Communications for Midwest Deer, Midwest Deer Stands, Midwest Deer Blinds, Midwest Deer Rifles, Midwest Deer Picture, Midwest Deer Processing, Midwest Deer Tick, Midwest Dressing Field Deer, Midwest How To Field Dress A Deer, Midwest Deer Attack, Midwest Deer Meat, Midwest Deer Jerky Recipe, Midwest Deer Scent, Midwest Deer Decoys, Midwest Deer Call, Midwest Deer Stand, Midwest Butchering Deer, Midwest Big Deer, Midwest Buck Deer, Midwest How To Butcher Deer, Midwest Deer Antlers, Midwest Live Deer Cam, Midwest Deer Food Plot, Midwest Deer Food, Midwest Deer Recipe, Midwest Deer Feed, Midwest Deer Meat Recipe, Midwest Deer Camp, Midwest Deer Anatomy, Midwest Deer Cam, Midwest Big Deer Picture, Midwest Deer Season, Midwest Tanning Deer Hide, Midwest Deer Sound, Midwest Deer Jerky

 
FREQUENTLY ASKED QUESTIONS


CONTESTS

  1. How do I enter the trophy contest?
  2. When can I bring in my trophy?
  3. How do I enter the photo contest?
  4. Do you have security?
  5. How do I enter the turkey calling contest?
  6. Am I considered an exhibitor if I bring a trophy for the trophy contest?
  7. Do you have a shed antler contest?
  8. What does a trophy entry cost?
  9. Who measures the trophy?
  10. What measuring/scoring system is used?
  11. I’m from out-of-state. Can I enter my deer?
  12. What prizes are given for trophy and photo contests?
  13. Do I have to leave my trophy all weekend?
  14. Can anyone else pick up my trophy?

ATTENDEES

  1. What other expos do you have?
  2. Who’s going to be at the expo?
  3. Do you have anything for kids?
  4. Are there nearby hotels?
  5. My wife isn’t a hunter. Is there anything for her?
  6. What’s it all about?
  7. Is there anything else in the area to see and do for those members of the family who may not want to spend the entire weekend at the expo?
  8. How do I get a copy of the PREVIEW magazine?
  9. Do you have group tickets?
  10. Will there be food at the expo?
  11. When do ticket sales begin?
  12. Do you have multi-day tickets?

EXHIBITORS

  1. Do I have to be an exhibitor to advertise in the PREVIEW?
  2. How do I get a booth at the Expo?
  3. Who is your audience?
  4. Can’t my dealer do your expo for me?
  5. How much product do I have to sell at the expo to make my time and dollars worthwhile?

TRADESHOW FRIDAY

  1. What is Tradeshow Friday?
  2. What benefits do I get from exhibiting in the Tradeshow?
  3. Does it cost extra to exhibit in the Tradeshow?
  4. Do I have to exhibit all weekend to participate in Tradeshow Friday?
  5. What extra visibility do I get when I participate in Tradeshow Friday as an exhibitor?
  6. Can I exhibit in Tradeshow Friday if I don’t have a new product?
  7. How do dealers know I’m a participating manufacturer?
  8. How do I as an exhibitor know they’re a dealer?
  9. Where are you getting dealers names from?
  10. Who is invited?

NEW PRODUCTS SPECIAL DISPLAY AREA

  1. What is the New Products Area?
  2. Is there a fee to put my product in the New Products Area?
  3. Can I put my new product in the New Products Area?

ANSWERS


CONTESTS

How do I enter the trophy contest?
Just bring your trophy to the expo. All registration will be done on-site. There is NO advance work. DO NOT buy a general admission ticket. Take your trophy to the ticket turnstiles and ask for the trophy contest registration table.

When can I bring in my trophy?
Any time between noon Friday and 10:00 a.m. Sunday.

How do I enter the photo contest?
After you have purchased your general admission ticket, take your photos to the show office. Register them there.

Do you have security?
Yes. There is security during the day and armed security at night.

How do I enter the turkey calling contest?
Contact the National Wild Turkey Federation state chapter in the state where the expo contest is being held. At the moment, this is only at Illinois and Ohio expos.

Am I considered an exhibitor if I bring a trophy for the trophy contest?
No. You are an attendee with a trophy to be proud of.

Do you have a shed antler contest?
No. In fact, we don’t even let shed antlers in the building, except for exhibitors bringing them in as part of their booth display. Shed antlers tend to get carried in hand, which happens to be right at kids’ eye level. That’s too dangerous.

What does a trophy entry cost?
$15, no matter whether it is entered in the trophy contest or just brought in for measuring. The work and time is the same. Contest entries are measured first, so they can be put on display. Measure-only entries are not put on display.
In return for entering a trophy, you get a three-day pass to the expo ($27 value). This pass is good only as long as your trophy is in the contest.

Who measures the trophy?
Certified measurers … certified by a state record-keeping group, or state department of natural resources, or Boone & Crockett Club, or Pope & Young Club. There are B&C and P&Y measurers at every expo.

What measuring/scoring system is used?
The system used by the Boone & Crockett Club and the Pope & Young Club.

I’m from out-of-state. Can I enter my deer?
You can at some expos, but not at all of them. Check the trophy contest rules and entry categories on the expos’ individual pages.

What prizes are given for trophy and photo contests?
Award trophies and participation ribbons for the trophy contest. Award plaques and participation ribbons for the photo contest.

Do I have to leave my trophy all weekend?
No. But it must be there until 4 p.m. Sunday (when the award program begins) to be eligible to win an award. Any trophy checked out early is automatically removed from award competition. Also, trophies NOT entered in the contest are measured last, because people come to the expo to see a lot of trophies, and that’s what they should get.

Can anyone else pick up my trophy?
Yes, if they have your gold copy of the trophy contest registration form. Without that form, the trophy stays in the building. It’s the only secure way to handle trophy release.


ATTENDEES

What expos do you produce?
We have deer and turkey expos in Illinois, Ohio, Michigan, Wisconsin and Minnesota.

Who’s going to be at the expo?
Knowledgeable hunters/seminar speakers … a lot of manufacturers of hunting equipment and accessories … guides/outfitters ... and a whole lot of deer and turkey hunters.
Names vary from expo to expo, making this a question impossible to answer in a phone call. That’s what web-sites and PREVIEW magazines are for. Check elsewhere on this web-site for details.

Do you have anything for kids?
Yes. Natural history displays (deer and turkey skeletons, fur-bearing animal hides/pelts/furs), archery shooting lessons, airgun range, flint knappers at a couple of expos, laser ranges (shooting at video footage of game animals filmed in the wild), live game animal display. We’re constantly working to increase this section of the expos.

Are there nearby hotels?
Yes. Check the hotel page on the individual expo home pages.

My wife isn’t a hunter. Is there anything for her?
Yes. There are several exhibit booths with ‘outdoor lifestyle’ items - crafts, gifts, clothing, artwork, jewelry, cookware, seasonings/marinades, meat processing equipment, sausage and jerky making items, binoculars/scopes (for bird and wildlife watching), books, videos, and a range of products for home/den/cabin décor, tables, mirrors, etc. Sometimes some campware. Plus the natural history items, shooting ranges, photo contest, venison butchering and cooking demonstrations.

What’s an expo all about?
There are three main legs of the tripod, so to speak, supporting the expo - trophy contest and display, exhibit booths and new products, and seminars. All the other special displays, shooting booths and such enhance the experience.

Is there anything else in the area to see and do for those members of the family who may not want to spend the entire weekend at the expo?
Yes. Many families stay at a full service hotel with a pool, game room, etc. There’s plenty of shopping near all the expo facilities, too. Call the Convention & Visitors Bureau of the host city and ask them, or go to their web-site. See the individual expo home pages for details.

How do I get a copy of the PREVIEW magazine?
Attend an expo and put your name on your ticket stub, then drop it in one of the plastic boxes on the registration tables.

Do you have group tickets?
Yes. Minimum group of 25. Two-dollar discount on one-day adult tickets. No group discount on youth tickets, because an individual discount already exists. See ticket prices page for details on each expo.

Will there be food at the expo?
Yes. Every event has standard concessions service and fare.

When do ticket sales begin?
Friday - approximately 30 minutes before the expo opens. Saturday - 30 to 45 minutes before the expo opens. Sunday - 30 minutes before the expo opens. There often are outside sales of one-day-adult/exact-change-only tickets to help move the ticket line. All expos have multiple ticket sales windows. (Tip: Ticket window lines change as parking lots fill and empty. For fastest entry, go to the parking lot least filled. See the floor plans for ticket window locations.)

Do you have multi-day tickets?
We have two-day adult tickets. We tried three-day tickets, but so few of them sold that the effort proved impractical.


EXHIBITORS

Do I have to be an exhibitor to advertise in the PREVIEW?
No. But if you are an exhibitor, advertising will help drive people to your booth. You will help your sales by letting them know you’re there.

How do I get a booth at the Expo?
Get the booth information packet from our main office and study it, then call 1-800-324-3337 and talk with Cheryl Keller.

Who is your audience?
You have to be a committed sports person to attend a hunting show in the off-season. Our attendees are exactly that. In addition to purchasing product at the expos (see demographics for exact percentages and dollar amounts), attendees are opinion leaders. They go back home and talk all year about the products they saw and liked at the expo. They become unpaid sales ambassadors for you. That’s a valuable ripple effect your exhibiting created. Attendees create that invaluable word-of-mouth advertising ... “the BUZZ” that is growing in effectiveness day by day in all aspects of all marketing.

Can’t my dealer do your expo for me?
Not really. The dealer can sell your product, but you’d better be there with all your bells and whistles if you want to have the necessary impact throughout the expo’s major market area. A dealer has dozens of products from several manufacturers.
As a manufacturer, you have your product line.
* No one knows your product like you do. No one cares about it like
   you do.
* No one can show, explain and sell your product like you can.
* No one knows the features and benefits like you do.
* No one knows your product’s value to the customer like you do.
* No one can build your total market like you can.
* No one else can support ALL your dealers ... or sign up new ones.
You’re the expert on your product. You shouldn’t hand the ball to someone else at an important time in your company’s marketing program.

How much product do I have to sell at the expo to make my time and dollars worthwhile?
This is difficult to answer, for you should have more objectives than on-site sales.
Keep in mind the multiple benefits of exhibiting:
* Introduce new products
* Build your corporate brand name
* Open new markets
* Build customer confidence
* Deepen existing market penetration
* Build word-of-mouth promotion for additional sales
* Reach prospects the way they want to be reached --
   face-to-face, interactive, immediate, hands-on, personal
* Support your dealers and
* Sell product


TRADESHOW FRIDAY

What is Tradeshow Friday?
Friday has a TRADESHOW for all dealers of hunting and shooting equipment throughout each expo’s multi-state market area. This is a BONUS OPPORTUNITY to write orders and meet new dealers when you exhibit.

Less than 25% of all hunting/shooting dealers attend national tradeshows. Many solid dealers never or very seldom see people “from the factory”. This is a market you now can reach easily. You never know which of those smaller dealers may be tomorrow’s powerhouse.

What benefits do I get from exhibiting in the Tradeshow?
More sales at low cost. The dealers come to you, saving you time and money. Introduce your new products; show your product line; write orders; make the valuable personal contacts that create more business. The value of your investment in time and effort for the entire weekend increases.

Does it cost extra to exhibit in the Tradeshow?
No.

Do I have to exhibit all weekend to participate in Tradeshow Friday?
Yes.

What extra visibility do I get when I participate in Tradeshow Friday as an exhibitor?
You will be listed in a directory given to all attending dealers; your booth will have on-site identification, and you will have badge identification indicating you are participating.

Can I exhibit in Tradeshow Friday if I don’t have a new product?
Yes. The New Product Special Display Area is a separate item that will be in place for the entire weekend.

How do dealers know I’m a participating manufacturer?
By on-site, in-booth identification above the booth; by checking the directory they receive when they register, and by noting the special identification you and your booth work crew will be given. In addition, products displayed in the New Product Area will have identification information, including booth number.

How do I as an exhibitor know they’re a dealer?
Dealers will be given special, highly visible identification badges/ribbons when they register.

Where are you getting dealers names from?
Some from publishers, some from exhibiting manufacturers, some from web-sites, some from industry associations.

Who is invited?
Dealers of hunting and shooting equipment from throughout each expo’s multi-state market area.
Part or all of fourteen states make up the major market area for the five expos. This equates to 40%-45% of the total U.S. hunting/shooting market. See the DEMOGRAPHICS pages for details.


NEW PRODUCTS SPECIAL DISPLAY AREA

What is the New Products Area?
It’s a bonus to all exhibiting manufacturers. This special display area will be set up as close as possible to the main entrance on the show floor at each expo, right where everyone will see it first. Many people want an opportunity to examine a product before talking with a factory representative or a sales person.
There is NO EXTRA COST to place your product in this special marketing area.
Each displayed product is identified by name, manufacturer and booth number. Interested prospects will come to your booth for details.

Can I put my new product in the New Products Area?
If you are an exhibitor, yes.

Is there a fee to put my product in the New Products Area?
No.

© 2008 Target Communications