Rent our ATTENDEE LIST
of 84,314 names for your
direct mail marketing projects!

 
Your competition already is using
our list to market their products or services.
 
These are deer and turkey hunters who attended Target Communications’ public deer & turkey hunting expositions.
 
Demographics ... what they tell you
  • The number of prospective customers you can expect to see in a weekend, and the percentage of them who plan to buy product at the expo.
  • Attendee income levels -- the economic buying power of this market.
  • The species they’re going to spend their time, effort and dollars on.
  • The pulse of this HEARTLAND MARKET.
 
We’re the largest BOWHUNTING expos going ... just look at the numbers.
We’re among the largest FIREARMS expos going... look at the numbers.
Word-of-mouth is gaining in importance as an advertising channel. Friends tell friends; friends depend upon friends; friends trust friends.
 
Who do you talk with about the Expo?

Friends

80.30%

Family/Relatives

54.29%

Co-Workers

39.87%

Archery/BHing Club

7.98%

Sports Club

7.87%

Church Members

8.23%

Neighbors

18.41%

Schoolmates

6.55%
2007 Attendees
(all with names and complete mailing addresses)
 

Hunting Arm
Hunters

Black Powder

10,461

Bow

28,889

Crossbow

5,789

Handgun

7,411

Rifle

20,560

Shotgun

30,651
 

Species Hunted
Hunters

Deer (whitetail)

36,951

Varmints

15,329

Turkey

25,920

Upland Bird

18,200

Waterfowl

10,257

Other Big Game

9,700
 

Other Interests
Hunters

Camping / Tents

18,725

Fishing

27,630

Hike / Backpack

9,678

Reload Ammo

6,813

Lease Land

4.680
 

Ownership
Hunters

ATV

16,679

Boat

16,487

Dogs

11,962

Land

13,638

Pickup Truck

27,074

RV

10,030

Have Food Plots for Game

10,688

Chainsaws

21,488

Here’s who rents our lists:

• Bass Pro Shops

• Cabela's

• Ducks Unlimited Membership

• North American Hunting Club

• Time4Media

• Whitetails Unlimited

• Buckmasters

• Krause Publications / F & W

• National Rifle Association

• U.S. Sportsmans Alliance
• JNE Publishing
• Grand View Media

• YOUR COMPANY?
To rent our list, contact
Kim Bates
Chilcutt Direct Marketing
PO Box 14890
9301 Cedar Lake Ave.
Oklahoma City, OK 73113-0890
Phone: 405-478-7245
Fax: 405-478-2984
E-Mail: kimg@cdmlist.com
Web: www.cdmlist.com
 
Highly FOCUSED Marketing! It works!
For more information, go to www.cdmlist.com

Segments
47,733 2007 Hunters $85/M
36,581 2006 Hunters $80/M
Counts Through April 2007

DEER AND TURKEY EXPOSITION FROM TARGET COMMUNICATIONS
These are all deer and/or turkey hunters who attended a consumer deer & turkey hunting exposition.  Exhibitors of deer, turkey  and other big game hunting products (archery, centerfire firearms, black powder) showed product lines, highlighting new products. Accessory manufacturers (tree stands, scents/ lures, game and bird calls, clothing, optics, etc.) also showed product.  Seminars were held on various in-depth (as well as introductory and mid-level) topics relative to scouting for deer and turkeys; hunting techniques for various parts of the hunting seasons; trophy and non-trophy hunting; equipment and clothing selection and preparation; use of accessories such as scents/lures, decoys, calls; plus the appreciation of wildlife (special displays, photography seminars, cooking seminars).

Additional Charges:
  Ownership @ $10/M
  Weapon Type @ $10/M
  Species/Bird @ $5/M

Shows are currently held in five states:
  MICHIGAN Deer & Turkey Spectacular and Shooting Sports Show
  OHIO Deer & Turkey Expo and Shooting Sports Show
  ILLINOIS Deer & Turkey Classic and Shooting Sports Show
  WISCONSIN Deer & Turkey Expo and Shooting Sports Show
  MINNESOTA Deer & Turkey Expo and Shooting Sports Show

Weapon Type:
2007 Hunters
  Black Powder     
10,504
  Bow 
28,412
  Crossbow 
6,151
  Handgun
7,231
  Rifle 
20,536
  Shotgun
29,727
Hunt Species:
2007 Hunters
  Deer     
36,281
  Varmints 
15,607
  Turkey 
25,776
  Upland Bird   
17,494
  Waterfowl 
9,901
  Hunt Other Big Game
9,389
Other Interests:
2007 Hunters
  Camping/Tents     
18,183
  Fishing
25,352
  Hike/Backpack
9,367
  Reload Ammo
6,676
  Lease Land
4,582
Ownership:
2007 Hunters
  ATV
16,859
  Boat  
15,652
  Dogs
11,403
  Land
12,898
  Pickup Truck
26,234
  RV
9,815
  Have Food Plots For Game
10,948
  Chainsaws
21,216

Gender
83% MALE      14% FEMALE

Cancelled orders are subject to a $100/F cancellation fee plus run charges and shipping.  All orders cancelled after the mail date or merge are required to pay in full.

Last Update:  05/04/2007
Next Update:  05/31/2008

05/22/07*******LIST USAGE**********************

BARTON COTTON (T)
BUCKMASTERS
CABELA'S
DICK DEVOS FOR GOVERNOR (T)
DUCKS UNLIMITED MEMBERSHIP
EXPO SOUTH (T)
GRAND VIEW MEDIA GROUP (T)
KRAUSE PUBLICTAIONS
MARKEL AMERICAN INS CO (T)
NORTH AMER HUNTING CLUB
WHITETAILS UNLIMITED INC

Media
DIRECT MAIL/SPACE/TV/
RADIO % N/A

Addressing
4-UP CHESHIRE OR EMAIL

Additional Charges
  State
$6.00
  SCF 
$6.00
  Zip
$6.00
  Keying
$3.50
  P/S Labels
$8.50
  Area of Interest
$10.00
  Gender/Sex
$6.00
  Age
$10.00
  Credit Cards
$12.50
  Email Delivery (flat fee)
$50.00

Minimum Order
5,000
 
© 2008 Target Communications