| Target Communications
Corporation (TCC) began in 1980. Today, it publishes
outdoor-related
books and produces five of the largest deer-and-turkey
hunting public expos in the country -- covering more
than
40% of the U.S. market -- in the heartland states of
Wisconsin, Minnesota, Illinois, Michigan and Ohio.
The Wisconsin
Deer & Turkey Expo, at 25 years of age, is the oldest
of these expos. TCC president
Glenn Helgeland was associate editor of National
Wildlife magazine; editor/associate publisher of Bowhunting
World (formerly Archery World) magazine, and the founding
editor of Archery Business (formerly Archery Retailer)
magazine.
He has written and/or published 21 books,
including "Archery For Beginners," with 1972
Olympic archery champion John Williams; the second edition
of the "Pope & Young Club Record Book;"
"Archery World's Complete Guide to Bowhunting,"
and "Bowhunting", for the North American Hunting
Club's H.I.S. series. The other titles have been published
under TCC's "On Target" label.
Glenn and his wife, Judy, have published
two outdoor cookbooks. See the Books Section of this
web-site for details on those and other titles.
He has written bowhunting columns for
the NRA's American Hunter, Fins & Feathers,
NAHC's North American Hunter, and Bowhunting
World magazine, and the "Selling For Profit"
merchandising/marketing column for Archery Business magazine.
Glenn was a member of the original Outdoor
Life bowhunting advisory staff. He also was the
first executive secretary of the Archery Range &
Retailers Organization.
Target Communications is a member
of the National Association of Consumer Shows (NACS)
and the Professional Show Managers Association
(PSMA),
Helgeland is a member of the Outdoor Writers Association
of America and the Professional Outdoor Communicators
Association.
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